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Investor Targeting
Accurate investor targeting is one of the key drivers of any successful IR Programme. For this to work effectively, it is necessary for the company to have a clear vision of the types of shareholders the company would like to have. Are they long term low turnover shareholders to help stabilise the shareholder base? Shorter term to provide more liquidity? Shareholders that are more passive and tend to vote with management?
Through our unrivalled experience and unique quantitative and qualitative analysis, CMi2i will uncover those pockets within the investment community who are likely to be the best audience for your investment proposition: those that have the capacity and appetite to acquire your shares.
Interested in ESG targeting? Click here >